4iiii Innovations, a Cochrane, Alberta company, is bringing the same PRECISION powermeter technology used by World Tour cycling teams Quick-Step Floors and Bora-hansgrohe to the increasingly popular indoor cycling market. The waterproof PRECISION is also being used to train the crews of ORACLE TEAM USA in defence of yachting’s America’s Cup.
4iiii CEO Kip Fyfe comments that “we’re proud to offer PRECISION powermeter technology to enhance and personalize the indoor cycling experience. With the expertise of an inspired 4iiii team we’ve adapted the powermeter used by professional cyclists to indoor studio and home use. Now, any bike with a compatible bottom bracket can be a state of the art power bike.”
The Fiiiit powermeter measures the energy a rider produces. 4iiii Product Manager Brandon Riches notes that “accurate powermeters combined with high-level heart rate monitors such as our Viiiiva enable riders to monitor improvements in their fitness and strength as heart rates drop and watts increase.”
Indoor Cycling merges community, cycling, music and professional instruction in an intense workout that burns 300–500 calories an hour.
4iiii Innovations is a major force in running and on/off road cycling, offering a full range of industry leading products including Fiiiit, PRECISION and PRECISION PRO powermeters, Viiiiva heart rate monitors and the Sportiiii performance coach.
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For media inquiries:
Marketing and Communications
800.218.3095 Ext. 200
4iiii Innovations Inc
228 River Ave
Cochrane, AB CAN
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Hashtag #PoweredBy4iiii #RideWithPRECISION