Friday File, September 25, 2015

You definitely know it’s cross season when conversation turns to pumpkin spiced lattes, modular clothing and embrocation cream. For those of you south of the equator, you’re leaving these favs behind but for us up north, road racing is over, cyclocross is in full swing and riders are out to ride for fun before winter […]

Friday File, September 18, 2015

Bullish (aka positive, thriving) seems to be a good word to summarize 4iiii and the cycling industry this week! We’re happy to confirm that PRECISION’s right side solution is testing this month.  No release dates yet but we’re very pleased with the results thus far and will keep you updated via this blog.  (Current customers […]

Friday File, September 11, 2015

We’re on the road again – this time to Interbike in Vegas! As of Monday and Tuesday, we’ll be set up at the Outdoor Demo (aka Demo Days) where cyclists will be able to ride with PRECISION on the set road course.  Then, Wednesday through Friday, we’ll go indoors (booth # 28226) to the tradeshow […]

Friday File, September 4, 2015

We’re now in the phase of the year where the business of cycling takes shape via planning, sales and education forums. Two of the industry’s biggest showcases -Eurobike, recently held in Germany, and Interbike in Las Vegas Sept 14 – 18, 2015 –offer excellent platforms for presenting products, securing product line ups and aligning with […]

Friday File, August 21, 2015

It’s a rainy Friday in Cochrane, and clear that, even though it’s still August, fall is in the air here in the northern hemisphere. This means it’s time for lots of Cyclocross, your fav arm warmers, and the excitement of the big bike shows. If you’re not quite ready to start dusting off the mud […]

Friday File Aug 14 2015

We’re excited to report that we are through our PRECISION pre-order backlog!  Customers have now either received their PRECISION or they’ve been sent a digital ship kit with instructions for getting cranks into our factory. With our streamlined manufacturing process, anyone placing PRECISION orders now can have power meters installed in our factory and back on their bikes within […]

Friday File, August 7, 2015

Those of you who have been following this blog over the past many months know that its purpose is threefold: give you updates on 4iiii products, answer as many of your questions as we can, and bring you great information from experts, coaches and other athletes. Most non-update posts have been spurred on by your […]

Friday File, July 31, 2015

Many of you who are new to bike power have had previous experience with heart rate data and have asked us about using both. Clearly, there are merits to having the two data sets so here’s a quick overview. Heart rate monitors are definitely a huge step up from just riding by feel and the data […]

Friday File, July 24, 2015

It’s a great week to quickly talk about our app update, the peloton heading to Paris and some fav cycling routes. To accompany last week’s firmware 0.2.0 release, the 4iiii mobile apps for both Android and iOS have also been upgraded. Most relevant to you is the fact that the menu now offers a link […]