4iiii Expands Power Meter Factory Install Program
Cochrane, Canada, September 23, 2021 – Canadian sports technology company 4iiii Innovations Inc. is excited to announce the opening of a new factory in the United Kingdom. Customers can now get a 4iiii PRECISION Powermeter installed on their left-sided Shimano crank within the UK.
“Our Factory Install offering has been very popular for customers looking to add a proven power meter to their bike at an industry-leading price,” says 4iiii President Phil White. “Expanding into the United Kingdom allows us to bring the same quick turnaround and great experience to our UK customers.”
With a one-week turnaround time, riders looking to add power to their bike can now send in their left-side Shimano crank arm to be upgraded with a Factory Installed PRECISION Powermeter at a cost of £299.99.
Known for their accuracy and reliability, 4iiii power meters are ridden by top professionals, including Israel Start-Up Nation’s Alex Dowsett and Chris Froome.
A Factory Install consists of installing a 4iiii PRECISION Powermeter on a Shimano left-sided crank arm provided by the customer. Through the custom install process, 4iiii will work with you to determine the best fit for your bike frame. Once you place your order, you’ll then send 4iiii UK your left crank arm, they will install a PRECISION left-side power meter on it, and then ship it back to you within a week. It’s that simple.
Already a notable value in North America, the Factory Install program extends across the United Kingdom with ongoing plans to expand the program globally. This is an excellent opportunity for riders to upgrade technology using their existing crankset.
For more information, click here or visit your local 4iiii Dealer.
About 4iiii Innovations Inc.
Based in the foothills of the Canadian Rockies, 4iiii Innovations Inc. is a sports technology company dedicated to improving personal performance through superior training tools, including cycling power meters, heart rate monitors, and cycling trainers for the outdoor and indoor cycling and fitness markets. The company seeks to engineer and build not only the best and most accurate equipment but to do so at an affordable price so that every athlete can gain the benefits of better training.
4iiii-equipped bikes ridden by top professionals have won World Championships, Paris-Roubaix, and stages of the Tour de France and Giro d’Italia. The company currently sponsors several professional teams including Israel Start-Up Nation (ISN) and TIBCO Silicon Valley Bank UCI WorldTour Pro Cycling teams and is a partner with British Triathlon.
